PURELINE Ultra whole-home water filtration system, front view
PURELINE Ultra installed on the incoming mains in a home
Space needed 67 cmW 57 cmH 65 cm7 cm to change filtersD 20 cm5 cm5 cmFRONTSIDE

PURELINE Ultra

£1,750

Price includes VAT. UK-wide delivery · 3–5 working days.

(Unit only, installation required)

Two ways to pay

Pay in fullOne payment today
£1,750
Pay monthly£350 deposit, then 12 × £116.6720% deposit · 0% interest · no fees · by Direct Debit
£116.67/mo

Choose your option at checkout.

Who it's for

  • 2–4 bathrooms
  • 2–6 people
  • Larger space needed (utility or plant room)
  • Extra GAC/KDF stage for chlorine, heavy metals and organics
  • Filters perform at a higher rate, for longer
  • ScaleStar™ protects your boiler and appliances from limescale
  • 5-year warranty
  • 90-day money-back guarantee
  • Designed & Assembled in Britain
  • UK delivery: 3–5 working days

Returns & cancellation rights (90 days from delivery to change your mind).

What it does

What it does and how it feels

One filter where the water comes into your home, so every tap is covered: kitchen, bathroom, shower, bath, dishwasher and washing machine. The water tastes and smells clean, with no swimming-pool note. Showers are gentler on skin and hair because the chlorine is gone. Your boiler, hot water system and appliances are protected from limescale, as ScaleStar™ turns hardness minerals into tiny crystals that flow through instead of building up as hard scale. On taps, glass and in the kettle you may still see light marks, and they wipe off more easily. There's no salt to top up, no waste water and no electricity, and healthy minerals stay in the water.

About PURELINE Ultra

Our most complete system. An extra stage does the heavy lifting on chlorine, heavy metals and organics before the carbon block polishes the water, so the filters perform at a higher rate for longer. Then ScaleStar™ protects your boiler and appliances from limescale. It is made for larger homes and anyone who wants the best-feeling and best-tasting water, and it needs a utility room or double cabinet for installation.

How it works

How it works

PURELINE fits where the water comes into your home, so every tap, shower and appliance gets filtered water. A carbon filter reduces chlorine and bad tastes and smells. Then ScaleStar™ turns hardness minerals into tiny crystals that flow through instead of building up, which protects your boiler and appliances from limescale.

  1. Stage 1

    GAC/KDF

    Does the heavy lifting on chlorine, heavy metals and organics before the carbon block polishes the water.

  2. Stage 2

    Carbon Filtration

    Reduces chlorine and the tastes and smells that come with it, so the water tastes and smells clean.

  3. Stage 3

    ScaleStar™

    Turns hardness minerals into tiny crystals that flow through instead of building up, which protects your boiler and appliances from limescale. No salt, no waste water, no electricity.

Filtration order: GAC/KDF → Carbon Filtration → ScaleStar™

Specifications

Specifications

Maximum flow
66 L/min
Optimal flow
33 L/min
Connections
1" BSP
Dimensions
H65 × W57 × D20 cm
Weight
22 kg
Filtration
GAC/KDF → Carbon Filtration → ScaleStar™
Dimensions

Space it needs

Space needed 67 cmW 57 cmH 65 cm7 cm to change filtersD 20 cm5 cm5 cmFRONTSIDE

Size

H65 × W57 × D20 cm

Weight

22 kg

Clearance

5 cm either side · 7 cm underneath

The dashed outline is the space to keep clear: the 7 cm underneath is what you need to drop a housing off and change a filter.

Upkeep

Filters & running costs

PURELINE Ultra replacement schedule

Months between changes

Household sizeGAC/KDFCarbon (CTO)ScaleStar™
2–3 people12 months12 months24 months
4–5 people12 months12 months24 months
6–8 people9 months9 months24 months

Your yearly running cost

Replacement filters only. There is nothing else to buy, no salt and no electricity.

How many people live in your home?
20" GAC/KDF filter, every 12 months
£89 a year
20" Carbon filter (CTO), every 12 months
£99 a year
20" ScaleStar™ filter, every 24 months
£99.50 a year

Total for 2–3 people

£287.50 a year

Replacement filters for PURELINE Ultra

  • 20" GAC/KDF filter£89
  • 20" Carbon filter (CTO)£99
  • 20" ScaleStar™ filter£199

See replacement filters

Subscribe to replacements (coming soon). We'll remind you when a filter is due either way.

In the box

What's in the box

  • 1 × PureLine Series Unit
  • 1 × Set of Filters
  • 1 × Housing Spanner
Questions

Frequently asked questions

What's the flow rate?

Up to 66 litres per minute, and works best at around 33 L/min. That's roughly three showers running at the same time.

Will it lower my water pressure?

There's a small, even drop of about 3–5%. Most homes won't notice it.

How often do I replace the filters, and what does it cost?

2–3 people: GAC/KDF every 12 months, Carbon (CTO) every 12 months, ScaleStar™ every 24 months. 4–5 people: GAC/KDF every 12 months, Carbon (CTO) every 12 months, ScaleStar™ every 24 months. 6–8 people: GAC/KDF every 9 months, Carbon (CTO) every 9 months, ScaleStar™ every 24 months. Replacement filters: 20" GAC/KDF filter £89, 20" Carbon filter (CTO) £99, 20" ScaleStar™ filter £199. That works out at £287.50 a year for 2–3 people. Pick your household size under Filters & running costs on this page to see your own figure.

Where does it go?

On your incoming cold mains, straight after the internal stop tap and before the boiler or cold water tank, so every tap gets filtered water. Common spots are under the kitchen sink, a utility room, or a garage or cupboard. You'll need wall space for the unit (see dimensions) and about 7 cm clear underneath to change filters. A bypass valve lets you keep water running while you change them.

How long does installation take? Can I fit it myself?

A plumber usually fits it in 2–4 hours without major changes to your plumbing. Otherwise, choose “Need it installed? Talk to us” at checkout and we'll arrange a fixed-price install through our partner plumbers.

Does it remove the minerals I want?

No. Calcium and magnesium stay in the water. ScaleStar™ changes them into crystals that flow through instead of building up as hard scale, rather than taking them out. That's why your water still tests hard.

Is it a water softener?

No. It's a whole-house filter with limescale protection built in. It protects your boiler and appliances from hard scale, but it doesn't remove hardness, so water still tests hard and won't have the slippery soft-water feel. If fully soft water is the goal, a salt softener is the right tool, and PureLine can sit alongside one.

Will I still see limescale?

Your boiler, pipes and appliances are protected. On glass, taps and in the kettle you may still see light marks where water dries. They wipe off more easily.

Will it remove limescale I already have?

No. It protects against new build-up. Descale kettles, taps and shower heads once after installation.

Warranty and guarantee?

5-year warranty on the hardware and a 90-day money-back guarantee.

How do I get help?

Call us on 020 4652 0506 or email hello@puravero.com. The same team handles filter reminders, technical help and warranty claims.

Delivery & returns

Need it installed?

Your purchase covers the system itself. If you'd like us to arrange fitting, we'll quote a fixed price through our partner plumbers.

Still deciding? Talk to us.

The same team handles filter reminders, technical help and warranty claims. Ask our assistant for a quick answer, or reach us directly.